Mission

As part of the "Urban innovation districts" call for experimentation on the Paris Rive Gauche district launched in 2018 by Paris&Co (the territorial innovation agency for Paris and the Parisian territory), the "Paris2Connect" project, led by ATC France with Aximum, Nokia, RATP Group and Signify, was among the final winners.

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"Paris2Connect" is a connected urban infrastructure that is as open as possible to experiments in order to develop new services and is operational along a 3.5-kilometer route in the 12th and 13th districts of the capital.

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RATP commissioned Yellow Window to produce a video to tell the story of this experiment.

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2020

Result

Yellow Window produced the video using a mix of different techniques: archive data, interviews, filming on site, acting, motion design, background sound, ... with the aim to:

• Restore the project in a political history context, a city saturated by cars.

• Give voice to an elected official in charge of urban planning for the City of Paris to share his vision.

• Present technological innovations with a focus on users experience and citizens' quality of life.